I’m a Hot Toe Picker
My wife and I came across the strangest billboards in Chicago this past weekend. The oddest of the bunch is shown here; others say “I Pooted” or “Yes”. Clearly we had no idea what this was about, but a little Googling reveals what I think is a new breed of viral marketing. I won’t ruin it for you, but check it out:

Fosters Home for Imaginary Friends.
this is a cartoon network advertisment!!